So You Want to Survey Customers?

Audio: (Listen while you drive to work or play)

So You Want to Survey Customers?, by J. Orsini (OQPF, 1996; rep. The Deming Cooperative, 1997) This is a speech given at OQPF's 1996 Annual Deming Conference. With humor, insight, and examples, Joyce Orsini focuses on the design of surveys for customers and non-customers.

Contact: The Deming Cooperative, E-mail:, MP3 - $14

The Deming Cooperative - 2019